Hanna Barbera history



Hanna-Barbera Productions, Inc. was an American animation studio. The company was founded in 1957 by the directors of Metro-Goldwyn-Mayer, William Hanna and Joseph Barbera, as H-B Enterprises, with which they dedicated to the production of television commercials. After MGM closed its animation studio in 1957, H-B Enterprises became the full-time job Hanna and Barbera. Both began to produce cartoons like The Ruff & Reddy Show and The Huckleberry Hound Show. For the 1960s, now called Hanna-Barbera Productions, the company had become the leading producer of animation.

Although it has been criticized for its limited animation techniques, Hanna-Barbera produced hit shows as The Flintstones, The Jetsons, Huckleberry Hound, Yogi Bear, Jonny Quest, and Scooby-Doo, which became icons of American popular culture .

In 1991 the company was bought by Turner Broadcasting, with the aim of using the 300 cartoon study for new cable TV channel called Cartoon Network.1 2 HB Production Company Renamed in 1993, and Hanna-Barbera Cartoons in 1994, the study continued without the continued support of William Hanna and Joseph Barbera, who were retired but still remained as head of the study.

In the late 1990s, Turner ordered Hanna-Barbera create new animated series for Cartoon Network. In 1997, Time Warner, the current owners of the empire Hanna-Barbera, closed on Cahuenga Boulevard studio located in Hollywood and moved employees to Warner Bros. in Burbank. With Hanna's death in 2001, Hanna-Barbera was absorbed into Warner Bros. Animation and Cartoon Network Studios assumed production of Cartoon Network series. Hanna-Barbera name is used today only to promote "classic" series like The Flintstones and Scooby-Doo.

The beginnings of Hanna-Barbera
William Hanna and Joseph Barbera worked together for the first time in the animation studio Metro-Goldwyn-Mayer in 1939. His first project as directors was to create an animated short film called Puss Gets the Boot (1940), which served as the first appearance Tom and Jerry the characters.

Hanna, Barbera and MGM director George Sidney formed H-B Enterprises in 1944 while still working for the studio, and used the other company to work on ancillary projects including TV commercials and the original credits I Love Lucy.

After a run of awards in which Hanna and Barbera won eight Oscars, MGM closed its animation studio in 1957, when they felt they had the required number of short to retrain. Hanna and Barbera hired most of the employees of MGM for HB Enterprises, which became a full company in 1957. The study decided to specialize in animation for television, and his first series was The Ruff & Reddy Show, which premiered at NBC in December 1957. for budget and produce his cartoons, Hanna-Barbera made a deal with Screen Gems television division of Columbia pictures where they would receive capital in exchange for distribution rights.

In 1959, H-B Enterprises was renamed Hanna-Barbera Productions, and became a leader in the production of animation for television. Although it has been criticized for its limited animation techniques, Hanna-Barbera produced successful series that were issued during the mornings of the weekend on television. The study also produced a couple of projects for Columbia Pictures, including Loopy De Loop, a series of short films and some films based on his animated series.

The company never had its own building until 1963, when Hanna-Barbera Studios, moved to 3400 Cahuenga Blvd. in West Hollywood (California). The Columbia / Hanna-Barbera union lasted until 1967, when Hanna and Barbera sold the studio to Taft Broadcasting holding their places in it.

Between 1969 and 1983 approximately Hanna-Barbera Productions was the animation studio for world's most successful television, especially dedicated to creating series for Saturday mornings. Company revenues decreased when schedules afternoon became more popular in the field of cartoons again.

TV animated cartoon
Hanna-Barbera was the first animation studio to successfully create cartoons for television; until then, these were only broadcastings of short animated film. Another work of Hanna-Barbera includes Loopy De Loop shorts for Columbia Pictures between 1959 and 1965; and credits of Bewitched ABC and Screen Gems series. Then, H-B would use some Bewitched characters as guest stars on The Flintstones.

Many of the animated series from Hanna-Barbera were produced for prime time, and continued doing this until the early 70s Cartoons like The Huckleberry Hound Show (and its spin-off, The Yogi Bear Show), Shooting McGraw, Top Cat, Jonny Quest, the Jetsons, and especially the Flintstones were originally broadcast in prime time, competing with comedies, dramas and game shows.

The Flintstones became a successful television show. The episode "The Blessed Event", released on February 22, 1963, showing the birth of Pebbles, was the episode largest audience in the show's history, equaling the birth episode of I Love Lucy. But the Hanna-Barbera studio triumphed in the market mainly to transmit his cartoons on Saturday morning, and its success lasted about thirty years.

During the 70s, most American cartoons were produced by the studio, having just as competition to Filmation and DePatie-Freleng Enterprises, and occasionally special animated Rankin / Bass, Chuck Jones, and Peanuts of Bill Melendez.

Quality
The Hanna-Barbera studio has been accused of contributing to worsen the quality of television animation between 1960 and 1980. This is because it was one of the first studies of animation for television and budgets were not enough. Prejudice to cartoons as a product just for kids made them unpopular among executives. For example, an episode of 22 minutes (30 with commercials) by Josie and the Pussycats in 1970 had a budget of approximately $ 45,000, equivalent to an 8-minute short film Tom and Jerry in the early 1940s These limitations the budget had to be fought with new techniques.

Hanna-Barbera introduced limited animation, popularized by UPA, in his television series The Ruff & Reddy Show as a method to reduce the cost of production. This contracted a reduction in the quality of animation. The study solution to face criticism was to create films of higher quality than the original series (Hey There, It's Yogi Bear in 1964, A Man Called Flintstone in 1966, and (Jetsons: The Movie in 1990) and adaptations of other materials (Charlotte's web in 1973 and Heidi's Song in 1982).

The animation reached its nadir in the mid-1970s, even though the audience on Saturday was good. The old care screenplay and dialogue was lost almost completely in 1973, because the production studio had grown to such an extent that the quality of the stories was shelved. During this time, most programs fell in the repetition of a formula that worked well (The Flintstones, Scooby-Doo, or the Super Friends). Several techniques became icons of Hanna-Barbera, as the background that was repeated over and over again when the characters walked or ran, and accidents offstage (shaking screen).
These animation techniques H-B are a frequent reason for mockery in modern animation (especially on Space Ghost Coast to Coast and Harvey Birdman, lawyer) and in many segments of "TV Funhouse" (Saturday Night Live) by Robert Smigel.

Rise and fall

The area of ​​animation changed during the 1980s, due to new competition that consisted of animated series based on successful toys and action figures, as in the case of He-Man and the Masters of the Universe of Filmation and Thundercats Rankin / Bass, and Lorimar Telepictures. The Hanna-Barbera studio was shelved as a new animation style television screens was taken during the 80s and 90s.

Through the 1980s, Hanna-Barbera made familiar programs such as The Smurfs, Snorkels, Pac-Man, The Dukes of Hazzard, Shirt Tales, Happy Days, Laverne and Shirley, Mork and Mindy, and Challenge of the GoBots, also it produced several special weekend for ABC. Some of his series were produced in his studio located in Australia (due to a contract with Southern Star Entertainment) and The Incredible group, Wildfire, Berenstain Bears, Teen Wolf, and CBS STORYBREAK. H-B also allied with Ruby-Spears Productions, which was founded in 1977 by employees of H-B Joe Ruby and Ken Spears. Taft Broadcasting, partner H-B, Ruby-Spears bought Filmways in 1981, and Ruby-Spears often joined production with Hanna-Barbera.

HB had a habit of making children's versions of their series in the 1980s, such as The Pink Panther and his sons, The Flintstone, Popeye and his son, and A Pup Named Scooby-Doo (Tom & Jerry Kids occurred early nineties). In 1985, Hanna-Barbera launched The Funtastic World of Hanna-Barbera, a program that showed new versions of series like Yogi Bear, Jonny Quest, The snorkels, and The Adventures of Richie Rich with new cartoons as Galtar and spear bream, Paw Paws, Fantastic Max, and Midnight Patrol. The following year, H-B produced Yogi's Great Escape, the first work of his Hanna-Barbera Superstars 10, a series of 10 films based on his classic characters, this series also included crossover know Flintstones The Jetsons.

During this time, Hanna-Barbera and Ruby-Spears were exposed to the financial problems of its parent company Taft Broadcasting, and transferred the production, previously made only internally, studies in Taiwan, the Philippines, Japan and Argentina, where Jaime Diaz studies performed some animations and lots of layouts for many of the HB series, like the Smurfs, Scooby-Doo, the Super Friends, Wildfire, Galtar and spear bream, Paw-Paws, snorkels, the Jetsons, etc. Hanna-Barbera was harassed by the demands of some television networks, mainly ABC, who insisted on repeating the same formula in Scooby-Doo several times; this stifled creativity, so several writers left the company in 1989 responded to a call from Warner Bros. to resurrect their animation studio, with new series like Tiny Toon Adventures and Animaniacs.

Return [edit]
In 1990, the problem got worse: Taft Broadcasting (which changed its name to Great American Broadcasting in 1987) went bankrupt, and Hanna-Barbera and Ruby-Spears were put on sale. In 1992, Hanna-Barbera and much of the work of Ruby-Spears were acquired by Turner Broadcasting. Still, this made his first characters, Tom and Jerry, return the property of their creators, because the copyright of the characters were transferred to the copyright of Hannah-Barbera for the purchase.

The president of Turner, Scott Sassa, had the unusual idea of ​​leading the decadent study. Fred Seibert was a known man in cable television since it created the MTV and Nickelodeon channels, and lately Nick-at-Nite had done, but had never worked in the production of cartoons. He immediately filled the void after the departure of some of its employees with new animators, writers and producers as Pat Ventura, Donovan Cook, Craig McCracken, Genndy Tartakovsky, Seth MacFarlane, David Feiss, Van Partible and Butch Hartman, at the head of them was Buzz Potamkin. In 1993, the studio changed its name to H-B Productions Company, the following year would change again Hanna-Barbera Cartoons, Inc.

In the early 1990s, Hanna-Barbera created animated as Tom and Jerry Kids (and its spin-off, Droopy: Master Detective) series and The New Adventures of Captain Planet (a sequel to the original series DEC / TBS Productions, captain Planet and the planet), and also I Yogi !. Also they included programs that were different from the old ones, like Wake, Rattle, and Roll, 2 Stupid Dogs, SWAT Kats, and Pirates of sewage. In the mid-1990s, Hanna-Barbera and Cartoon Network (which introduced a variety of programs of Hanna-Barbera to a new audience) launched the innovation of Seibert, World Premiere Toons (aka What a Cartoon!), Showing new shorts with stable personages, this idea changed forever the study.

The first original series of Cartoon Network's World Premiere Toons emerged project was Dexter's Laboratory created by Genndy Tartakovsky. Other programs followed, including Johnny Bravo, Cow and Chicken and The Powerpuff Girls, the last to use the famous logo of H-B where it appeared a star (first used in 1979). H-B also produced new movies featuring Scooby-Doo (distributed by Warner Bros.) and a new series of Jonny Quest, The Real Adventures of Jonny Quest.

After the union between Turner Broadcasting and Time Warner in 1996, the conglomerate had two animation studios in their possession. Although they had the same owner, Hanna-Barbera and Warner Bros. Animation operated differently until 1998. In 1998, Hanna-Barbera building was closed and the study transferred to Sherman Oaks, California.